But they also took part in initiatives that broadened the understanding of what was happening in the country. On the occasion of its tenth anniversary, Coolhuntermx decided to celebrate in a big way, making a documentary on design that explores the evolution of this vast discipline in the words of its very protagonists. This is how Spontaneous Generation emerged : 10 years of design in Mexico. Spontaneous Generation: the documentary that traces design in Mexico 2 The poster for the documentary Spontaneous Generation: 10 years of design in Mexico. Designers such as Ariel Rojo, Smithe ( @smithe ) Héctor Esrawe,
Laura Noriega, Ignacio Cadena; creators of design platforms such as Andrea Griborio from Mextrópoli , Ricardo Lozano and Joanna Galindo from the Abierto Mexicano de Diseño and Andrea Cesarman from Design Week México ; as well as curators such as Ana Elena jewelry retouching service Mallet, Mario Ballesteros, Martha Turok and Aldo Solano Roja. All of them delve into the past of design in the country and the necessary questions that must be asked to build a new horizon. Among the people who made this work possible, the partner and deputy director of Coolhuntermx, Abigail Quesnel ( @abyquesnel ), was a fundamental piece.
We talked with the Domestika professor about the process involved in making the documentary, the history of Coolhuntermx, and future plans for one of the central media outlets on design in Mexico. From Tumblr to a digital medium Like many of the digital media that have emerged in recent years, Coolhuntermx was born as a Tumblr account that began to focus on what was happening in Mexico in terms of design. In Aby's words, “Coolhuntermx was born 12 years ago with the interest of talking about what was happening in Mexico when no one was talking about it. When all eyes were on what was happening outside the country”,